Simon Sinek is one of the most famous motivational speakers in the world. He inspires entrepreneurs to achieve success by being a leader and following their passion. Simon Sinek is the author of five bestsellers, such as ‘Start With Why’, ‘Leaders Eat Last’, ‘Together Is Better: A Little Book Of Inspiration’, ‘The Infinite Game’, and ‘Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team’. His advice on how to become successful is being actively promoted via all the media channels to motivate millions of starting entrepreneurs. For that reason I decided to collect the most insightful Simon Sinek quotes to show what it means to be a true leader and run a successful business.   

The Best Simon Sinek Quotes On Leadership, Change, And Success

“Average leaders give people something to work on. Great leaders give people something to work for.” – Simon Sinek

Simon Sinek Quotes on leadership

“Your work is your own private megaphone to tell the world what you believe.” – Simon Sinek

“Don’t quit. Never give up trying to build the world you can see, even if others can’t see it.” – Simon Sinek

 “A team is not a group of people who work together. A team is a group of people who trust each other.”  – Simon Sinek

“If you can clearly articulate the dream or the goal, start.” – Simon Sinek

“People don’t buy what you do, they buy why you do it.” – Simon Sinek

 “It doesn’t matter when we start. It doesn’t matter where we start. All that matters is that we start.” – Simon Sinek

“It is better to disappoint people with the truth than to appease them with a lie.” – Simon Sinek

Best Simon Sinek Leadership Quotes

Bad leaders believe that they have to project control at all times.” – Simon Sinek

“Leadership is a way of thinking, a way of acting and, most importantly, a way of communicating.”  – Simon Sinek

“A leader’s job is not to do the work for others, it’s to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible.” – Simon Sinek

“No matter when or where, always bring your ‘A’ game, because you never know when it will open doors for you.”  – Simon Sinek

“When you are an optimist, life has a funny way of looking after you.” – Simon Sinek

“100% of customers are people. 100% of employees are people. If you don’t understand people you don’t understand business.” – Simon Sinek

“The quality of a leader cannot be judged by the answers he gives, but by the questions he asks.” – Simon Sinek

“The cost of leadership is self-interest.”– Simon Sinek

“If no one ever broke the rules, then we’d never advance.” – Simon Sinek

“Leadership requires two things: a vision of the world that doesn’t yet exist and the ability to communicate it.” – Simon Sinek

“Dream big. Start small. But most of all, start.” – Simon Sinek

“If you have a gift, it is called a gift for a reason: you have to give it away.” – Simon Sinek

“There are only two ways to influence human behavior: you can manipulate it, or you can inspire it.” – Simon Sinek

There are two kinds of experts: academic experts and practical experts. One is not better than the other, but they are very different, and each offers a very different value.” – Simon Sinek

“You don’t hire for skills, you hire for attitude. You can always teach skills.” – Simon Sinek

“Life is beautiful not because of the things we see or do. Life is beautiful because of the people we meet.” – Simon Sinek

“There is a difference between giving directions and giving direction.” – Simon Sinek

“The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.” – Simon Sinek

“The only way to ‘find out if it will work out’ is to do it.” – Simon Sinek

“If you want to feel happy, do something for yourself. If you want to feel fulfilled, do something for someone else.” – Simon Sinek

Read also: 60 Best Oprah Winfrey Quotes That Will Empower You

“When we try to please everyone, we end up pleasing no one… least of all ourselves.” – Simon Sinek

“Nike doesn’t want to make products for everyone – they want to make products for champions.” – Simon Sinek

Innovators are the ones whose dreams are clearer than the reality that tells them they’re crazy.” – Simon Sinek

“The goal is not to be perfect by the end, the goal is to be better today.” – Simon Sinek

“If you have the opportunity to do amazing things in your life, I strongly encourage you to invite someone to join you.” – Simon Sinek

“The responsibility of leadership is not to come up with all the ideas. The responsibility of leadership is to create an environment in which great ideas can thrive.” – Simon Sinek

“If your actions inspire others to dream more, learn more, do more, you are a leader.” – Simon Sinek

“A boss has the title. A leader has the people.” – Simon Sinek

“We are not victims of our situation. We are the architects of it.” – Simon Sinek

“If you want to achieve anything in this world, you have to get used to the idea that not everyone will like you.” – Simon Sinek

“Safe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.” – Simon Sinek

“To succeed takes more than the desire to win. It also takes the acceptance that we could fail.” – Simon Sinek

“Most of us live our lives by accident—we live as it happens. Fulfillment comes when we live our lives on purpose.” – Simon Sinek

“Value is not determined by those who set the price. Value is determined by those who choose to pay it.” – Simon Sinek

“Don’t give to get. Give to inspire others to give.” – Simon Sinek

“Leadership is not a license to do less; it is a responsibility to do more.” – Simon Sinek

“Let us all be the leaders we wish we had.” – Simon Sinek

“The greatest contribution of a leader is to make other leaders.” – Simon Sinek

“Leadership is always about people.” – Simon Sinek

“There are many ways to motivate people to do things, but loyalty comes from the ability to inspire people.” – Simon Sinek

“If you care, do something. If you don’t care, please stay out of the way of those who do.” – Simon Sinek


So, did you like quotes by Simon Sinek? What was the most inspiring one for you? What is your favorite Simon Sinek quote? Share the article with your friends if you liked it!

‘Start With Why’ Ted Talk by Simon Sinek



Tetiana is a business coach and owner of IStartHub, a business media for ambitious female entrepreneurs and small business owners.